Here is the translation of the provided text into English: "More than half of 2024 has passed, and in the face of still complex external environments, many kitchen appliance companies are exploring ways to break the deadlock, and the actions of leading brands undoubtedly attract more external attention.
On the evening of August 26th, Robam Appliances disclosed the financial report for the first half of 2024, which showed that the company's revenue in the first half of the year was 4.729 billion yuan, and the net profit attributable to the parent company was 759 million yuan.
In the uncertain environment where the industry is under pressure, the company still maintains steady operations.
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It is reported that so far in 2024, Robam Appliances has distributed cash dividends to all shareholders twice, totaling about 944 million yuan.
In May, the company successfully distributed dividends for the year 2023, paying a cash dividend of 0.5 yuan (including tax) for every 10 shares, totaling about 472 million yuan.
Next month, the company will distribute the mid-term dividend for 2024, paying a cash dividend of 0.5 yuan (including tax) for every 10 shares, totaling about 472 million yuan.
The announcement shows that since its listing, Robam Appliances has distributed dividends year after year.
As of the mid-term dividend in 2024, the total cash dividend amount has reached 5.903 billion yuan, and the cumulative dividend is 653.99% of the raised funds.
According to the "Future Three-Year (2024-2026) Shareholder Return Plan" disclosed by Robam Appliances, the company plans to distribute cash dividends twice a year, once in the first half and once in the second half, and the dividend ratio will steadily increase compared to the 2023 fiscal year.
Persisting in distributing dividends twice a year in the complex and changeable market environment, actively returning to shareholders, demonstrates the company's high sense of responsibility and long-term strategic determination, and is also the key to the company's sustainable development and winning market respect.
In the first half of the year, the kitchen appliance industry entered a new stage of fierce competition among leading brands.
Some companies chose to expand horizontally in the industry, focusing on diversified operations, while others chose to delve vertically, exploring greater value in their own fields.
In this industry situation, Robam Appliances firmly chose to root in the cooking track, vertically opening up the entire chain of cooking from front to back, and exploring high-quality development of the company in the new cycle with a new path of "technology + humanities", also bringing new ideas to the industry that is moving forward under pressure.
Multi-dimensional advantages consolidate the leading position, and drive new growth in the era of stock.
According to the data from AVC, in the first half of 2024, the retail volume of kitchen and bathroom major appliances (smoke, stove, sanitation, washing, embedded, integrated, electric heating, gas heating, water purification) was 41.49 million units, a year-on-year increase of 0.5%, and the retail amount was 77.1 billion yuan, a year-on-year decline of 2.3%.
Overall, factors such as housing saturation and a decrease in new populations have led to insufficient demand for the incremental categories of smoke stoves and heaters.
Against this backdrop, finding new demand from stock has become the main theme for kitchen appliance companies in the coming period.
In terms of categories, Robam Appliances still maintains a leading position in the market share of various categories, and the range hood and stove have led global sales for nine consecutive years.
Offline, the market share of Robam range hoods, stoves, embedded integrated machines, and integrated stoves are 31.9%, 31.3%, 26.8%, and 37.6% respectively, ranking first in the industry; online, the market share of Robam range hoods, range hood and stove sets, and kitchen appliance packages are 16.3%, 28.2%, and 27% respectively, also ranking first in the industry.
It is worth mentioning that the accelerated growth of emerging categories and digital kitchen appliance business is gradually becoming a new growth point for Robam Appliances.
From January to June 2024, the offline sales volume of Robam dishwashers ranked first in the domestic brand industry.
The digital kitchen appliance business that started in 2022 has also "blossomed and borne fruit" after two years.
According to statistics, from January to June 2024, the sales volume of digital kitchen appliances in the first half of the year reached 200,000+, a year-on-year increase of 61%.
Among them, the sales volume of the digital kitchen appliance i-series increased by 553% year-on-year.
As the trend of "K-shaped differentiation" in the kitchen appliance market consumption becomes clearer, the consumption potential of the sinking channel is gradually being released.
The report data from AVC shows that in the first half of the year, the smoke stove category continued to grow in the sinking market, with the order volume of range hoods increasing by 8.2% year-on-year, and gas stoves increasing by 15% year-on-year.
In this trend, Robam Appliances adopts a dual-brand strategy of "Robam + Fame" to fully meet the diverse needs of users under stratification, with the "Robam" brand sticking to the high-end positioning and firmly occupying the K-shaped upper market; the "Fame" brand, named "New Pragmatic Kitchen Appliances", quickly breaks through the K-shaped lower market.
While seeking incremental growth from the bottom, Robam Appliances also actively expands the market outward.
Now, Robam Appliances has entered more than 30 countries and regions worldwide, with more than 10,000 stores.
According to GFK data, the market share of Robam range hoods in Malaysia has ranked first.
In the first half of this year, Robam Appliances accelerated its overseas expansion and ushered in a change in the core market model: for example, for the American market, a special subsidiary was established to fully start localized operations; for the Australian market, it vigorously laid out the engineering channel, and has successfully reached a strategic cooperation with 8 local mainstream builders, and became the only kitchen appliance brand invited to the top Australian construction industry event HIA.
Looking at the performance of Robam Appliances in 2024, the main categories of smoke stoves continue to maintain the industry's leading position while consolidating advantages, and the accelerated growth of emerging categories and digital kitchen appliances injects new growth momentum into the company's development, coupled with the improvement of channels and multi-dimensional efforts, together forming a strong support for growth through cycles.
Deep cultivation of basic scientific research in cooking, and the release of the industry's first cooking model.
Behind providing users with diversified and personalized cooking overall solutions, is Robam Appliances' continuous investment in technological innovation, research on basic cooking, and exploration of forward-looking technologies, which has become an important engine for the high-quality development of Robam Appliances.
At present, Robam Appliances has formed a three-pronged research and innovation system consisting of the Central Research Institute, Digital Kitchen Appliance Research Institute, and Product Development Department, with more than 900 total R&D technical personnel, among which software engineers have increased by 10% year-on-year compared to the end of 2023.
As of June 30, 2024, the company has accumulated a total of 5,064 authorized patents, with the number of patents applied for in the first half of the year increasing by 36.25% year-on-year, among which the number of software patent applications increased by 27.45% year-on-year.
In terms of leading standards, as of June 30, 2024, the company has participated in the formulation of a total of 155 standards, of which 42 were led, including 2 international standard proposals and 4 national standards.
In June this year, the IEC range hood international standard led by Robam Appliances was officially released and implemented, declaring that the international standard for range hoods has been led by a Chinese brand, and Robam Appliances has once again made a positive contribution to the progress of global kitchen cooking life.
Robam Appliances has long attached importance to basic research, established a national-level laboratory, focused on fields such as cooking science, fluid dynamics, and digital simulation, ensuring that the company maintains a continuous lead in basic common technologies.
Among them, the company deeply studies the relevance between basic elements such as ingredients, temperature, time, nutrition, and cooking methods during the cooking process.
For example, for a broccoli, it will detect the impact of every degree change from 50 degrees to 100 degrees on the retention effect of vitamin C nutrition and color; around a fish dish, 113 flavors are made, tried one by one, and repeatedly improved, thus forming personalized AI cooking curves and cooking recipes.
The laboratory research also found that spinach can reach the best color change state after frying for 10 seconds, and this achievement was finally applied to the Robam high-power gas stove, creating a black technology that can be broken in 10 seconds.
Robam Appliances applies precise control of temperature and time to every link of cooking, ensuring that the taste and nutrition of food are more reliable, and the cooking process is more precise and efficient.
In the first half of this year, Robam Appliances also launched the industry's first AI cooking model - Food God.
In today's rapidly changing global AI model technology, generative AI such as ChatGPT has shown its strength in many fields.
However, in the vertical field of cooking that combines creativity and personalization, the birth of the AI cooking model "Food God" has truly brought AI into the Chinese kitchen.
Unlike traditional kitchen appliances, the application of the AI cooking model provides the possibility for digital kitchen appliances to achieve a thousand faces for a thousand people.
It brings together three types of data: first, the massive data of general large models, second, the research data of the cooking vertical field that Robam Appliances has accumulated over 45 years, and third, the personalized data of users, such as health data, taste preference data, etc.
The superposition of the three parties of data, thereby meeting the personalized cooking needs of users with a thousand faces.
"Food God" can not only provide functional assistance but also includes everything about cooking, such as physiology, psychology, philosophy, aesthetics, cultural history, and human relations, which is an "emotional" and "anthropomorphic" large model.
Behind "Food God", Robam Appliances has achieved the ability to advance from hardware dominance to both software and hardware.
In April this year, Robam Appliances officially established Chengdu Robam Innovation Technology Co., Ltd., marking the acceleration of Robam Appliances' R&D capabilities in AI large models and digital kitchen appliances.
Promote comprehensive digital upgrading, and create a new quality productivity industry benchmark.
In the first half of this year, national policies have repeatedly emphasized the development of new quality productivity and the promotion of high-quality development in various industries.
In the current situation where the kitchen appliance industry is in a stock competition and the industry is seriously internal, developing new quality productivity may be an effective way for the industry to achieve sustainable and healthy development.
Against this backdrop, Robam Appliances continues to delve into the cooking track, further clarify the development path of "technology + humanities", and is committed to creating a new quality productivity industry benchmark.
At present, whether it is the development of cooking technology or the construction of humanistic value, it is inseparable from the support of digitalization.
In 2024, Robam Appliances continues to promote comprehensive digital transformation and upgrading, covering multiple fields such as R&D, supply chain, manufacturing, and user operations.
In terms of digital R&D, Robam Appliances adopts a "demand-oriented" model, introduces multimodal large models and AI technology, and significantly improves product innovation and iteration speed through tools such as AI intelligent clerks and knowledge creation platforms."
Please note that this translation is done to the best of my ability to convey the meaning of the original text in English, and some terms may have been translated in a way that best fits the context.In the realm of digital supply chains, Robam has established an intelligent procurement, production, storage, and sales system, achieving digital integrated management, which has stabilized the production plan achievement rate and increased production efficiency by 6%, with distribution efficiency reaching 95%.
In the area of digital manufacturing, through intelligent factory management, product quality has been enhanced to 99%, production efficiency has increased by 45%, production costs have been reduced by 21%, and the research and development cycle has been shortened by 48%, with a significant reduction in costs.
In terms of digital operations, Robam has restructured its retail system, built a 1+N+X new media matrix based on offline stores to broaden customer reach, and constructed digital sales and service tools to enhance customer loyalty and satisfaction.
Additionally, Robam has also addressed the long-term sustainable growth issues that have plagued the industry through digital and refined user operations, transitioning from facilitating a single transaction to building a symbiotic system.
Currently, Robam has successfully created a comprehensive digital marketing platform, achieving full visibility of key processes such as user acquisition, interest stimulation, conversion, and retention, significantly enhancing market response speed and efficiency.
The built CDP (Consumer Asset Data / Consumer Operation Data Platform) has completed the construction and data verification of hundreds of preset tags, thereby providing more precise solutions for users.
Through these digital transformation initiatives, Robam has transcended the traditional kitchen appliance company's hardware-led model, building a new competitive advantage, which not only creates more value for Chinese households' cooking lives but also brings a higher premium level to the industry and opens up greater market potential.
Focusing on cooking and practicing social responsibility, Robam has built a community of technology and humanity.
While releasing the AI cooking model and promoting the digital transformation of the company, Robam delved into humanistic values in 2024, promoted a comprehensive brand upgrade, and officially proposed the brand's new value proposition of "Enjoy Creation."
It encourages people to create new value for themselves and society and fully enjoy the process of creation.
Enjoy creation in various positions in all industries, enjoy creation in the interests you love, and enjoy creation in ordinary life.
This is not only a cooking philosophy but also an optimistic and positive view of life, and a worldview that inspires society to move forward.
The introduction of Robam's new brand proposition also reflects that while the company is actively exploring its own transformation and upgrading and the future development of the industry, it is also continuously breaking through the boundaries of corporate value.
Within the company, Robam also strives to make cooking culture a core part of the organization's vitality.
The company holds a large number of cooking competitions, cooking experiences, and tells cooking stories every year, and even requires all employees to have a chef's certificate to work.
At the same time, Robam has joined hands with the China Academy of Art to create a nearly 10,000 square meter Global Cooking Art Center, which has received 952 batches of internal and external customers, totaling 25,083 person-times, and has held 195 events, attracting 5,743 participants.
In response to the general secretary's call to "invite 50,000 young people from American universities to China for exchange and study in the next five years," the Robam Global Cooking Art Center also received a visit and experience from the "Knowledge • Action China" - a group of young people from American universities.
Cooking and food serve as a bridge for cultural exchange and integration between China and foreign countries.
For Robam, "technology + humanity" is not just a slogan, but a commitment to truly meet user needs with products and services that allow every user to enjoy cooking and attract more people to cook at home and eat at home, creating greater value for society.
At the same time, Robam also actively responds to the national policy of replacing old products with new ones, promoting high-end kitchen appliances into thousands of households.
In the first half of the year, the order volume of Robam's old-for-new replacement increased by 26% year-on-year, with a surge of 96% in the replacement volume of range hoods.
For users who replace their old appliances, Robam has also carried out a series of people-friendly and welfare-enhancing actions such as worry-free kitchen renovation, door-to-door maintenance, and free safety inspections, providing free safety inspection services for tens of thousands of users.
In response to some low-income families with simple kitchen infrastructure and a lack of basic safety and health protection, Robam has made the "Warm Kitchen Project" a long-term layout of the enterprise.
To date, the Warm Kitchen Project has carried out the installation of kitchen appliances for 3,225 low-income households, involving the renewal of 5,882 kitchen appliance products, with a market value of approximately 16 million yuan, making a contribution to the goal of common prosperity.
Robam believes that a great enterprise that truly creates value for society and has a broad moat must be a community of technology and humanity, a community of commercial value and social value.
Robam is firmly rooted in the cooking track and has chosen the development path of "technology + humanity," also demonstrating an expected future for the kitchen appliance industry that is wandering.